日韩精品久久一区二区三区_亚洲色图p_亚洲综合在线最大成人_国产中出在线观看_日韩免费_亚洲综合在线一区

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / China's high-quality development

Software that aims to win user hearts

By Shi Jing in Shanghai | China Daily | Updated: 2020-01-13 07:39
Share
Share - WeChat
Users try WPS Office software in Bangkok, Thailand. [Photo/Xinhua]

Kingsoft's focus on mobile devices, Mac helps it to withstand MS dominance

In the Windows personal computer office-software and apps market, Microsoft Office remains the world's best, said Zhang Qingyuan, chief operating officer of Beijing Kingsoft Office Software Inc, which is known for its WPS Office suite.

The acknowledgement of MS-Office as the leader of the pack is Zhang's way of staying humble and aspiring to be a giant-killer one day.

Founded in 1988, Kingsoft Office launched the first edition of WPS Office suite in the same year. It was China's first domestically developed office software. After weathering the most difficult time in the late 1990s and early 2000s due to the competition from Microsoft Office and pirated software, Kingsoft Office reached a turning point in 2011 when it shifted its focus to mobile devices.

As of March 2019, the company gathered more than 328 million monthly active users, who accounted for nearly half of China's office-software users. Its sales revenue surged from 541 million yuan ($77.7 million) in 2016 to more than 1.1 billion yuan in 2018. The company's headcount has reached nearly 2,000, the majority 70 percent of whom specialize in product research and development.

The rapid growth may be attributable to its paths: adapting its Office suite to the Mac and the Linux operating systems, and more importantly, designing Office software for mobile devices.

"It makes no sense to confront and compete directly with Microsoft Office," said Zhang.

The tactics have worked well for its overseas reach. Ever since Kingsoft Office adopted the "all-in mobile" strategy in 2011, WPS Office has won more than 187 million mobile monthly active users worldwide as of March 2019, which is 41.7 percent higher than the number of monthly active users at the PC end.

The mobile version of its Office software is distributed via Google Play app store in over 220 countries and regions. In 2018, mobile data and analytics service provider App Annie chose WPS for the "2018 Top App for Overseas Growth" award.

To date, about 25.8 percent of the monthly active users of WPS are in overseas markets. Users from emerging markets such as India, Indonesia, Russia and Brazil show special preference for Kingsoft's software products. In fact, more than half of its overseas users are from these markets.

1 2 Next   >>|
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 精品国产91久久久久 | 日本韩国一区二区三区 | 国产精品乱码一区二三区小蝌蚪 | 免费网站色 | 九九99九九在线精品视频 | 亚洲毛片网站 | 日日操日日操 | 国产精品成人不卡在线观看 | 欧美欲乱妇135 | 黑色丝袜三级在线播放 | 久久中文字幕网站篠田优 | 清纯唯美综合 | 天天在线欧美精品免费看 | 亚洲香蕉久久一区二区三区四区 | 日韩在线免费播放 | 久久99国产精品免费网站 | 丝袜美腿一区二区三区动态图 | 欧洲视频在线观看 | 亚洲国产一区二区三区四区 | 国产欧美日韩在线 | 日韩福利网站 | 国产精品久久久久久久久电影网 | 国产乱码精品一区二区三上 | 日韩一区二区三区在线观看 | 国产精品婷婷 | 欧美成人伊人久久综合网 | 久久精品国产99国产精品澳门 | 久综合网| 国产一国产一区秋霞在线观看 | 久久精品天天中文字幕人 | 国产福利不卡视频在免费播放 | 日韩在线观看中文字幕 | 四虎新网站 | 日韩有码一区 | 九九久久99综合一区二区 | 欧美激情精品久久久久久久 | 欧美久久久无码精品亚洲日韩小说 | 精品美女在线观看视频在线观看 | 成人毛片在线观看 | 国产女主播在线 | 欧美午夜视频一区二区三区 |