日韩精品久久一区二区三区_亚洲色图p_亚洲综合在线最大成人_国产中出在线观看_日韩免费_亚洲综合在线一区

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Technology

Zeiss, Vivo team up to exploit mobile imaging tech

By CHENG YU | China Daily | Updated: 2021-06-10 09:30
Share
Share - WeChat
A consumer checks out a Vivo X60 smartphone, a model co-developed by Vivo and Zeiss, at a store in Shanghai. [Photo provided to China Daily]

Zeiss Group, a German manufacturer of optical electronics and optical products like top-end eyeglass lenses, binoculars and camera lenses, is looking to exploit the rising potential of mobile imaging technology in the China market.

Maximilian Foerst, president and managing director of Zeiss China, the local subsidiary of the German parent, said the company's deepened cooperation with Chinese smartphone maker Vivo will strengthen its efforts to harness the power of the mobile imaging technology.

In China, smartphone manufacturers are stepping up cooperation with professional camera and optical component makers to meet the growing appetite for high-quality mobile cameras among consumers worldwide.

"We are committed to developing mobile imaging technologies as we see great potential in the extremely dynamic market," said Foerst.

He further said the mobile imaging technology will be a "key differentiator" and an important driver of the mobile market worldwide.

"Photography and video shooting technologies have been seeing quickened shift from cameras with fixed or interchangeable lenses to smartphones as preferred equipment for capturing the remarkable moments of life," he said.

"This development is accelerated by the breathtaking speed of smartphone innovation and the use of smartphones as all-day companions by everyone. It relates also to built-in mobile imaging systems in premium smartphones, which offer more and more opportunities hitherto reserved for only professional cameras. It combines them with the intuitive and convenient user experience of a smartphone," he said.

Zeiss' focus on the mobile imaging technology is a follow-up to its long-term cooperation agreement with Vivo, which resulted in the successful development of the latter's latest premium smartphone, the X60 whose quad-camera offers optical lenses, sensors, image processing algorithms and diverse multimodal features.

"The most impressive thing for me is the strong demand for Vivo products from consumers, particularly the young generation. And Zeiss sees a super fit of both brands," Foerst said.

"Vivo is excited to give X60 users the best mobile photography experience by leveraging the capabilities of Zeiss, a legend in the world of optics for 175 years," said Spark Ni, senior vice-president of Vivo.

"Smartphones have become an extension of the consumer's lifestyle to record and capture the joy-inspired moments of their lives, causing mobile photography to become a critical part of user experience. We have collaborated with Zeiss to bring unparalleled sharpness, clarity and image quality to Vivo smartphones," Ni said.

At the end of May, Vivo, together with partners including Zeiss and National Geographic, kicked off this year's "Vision+" mobile photography project, a global initiative that will build a visual content ecosystem.

Similarly, other Chinese smartphone makers are teaming up with professional camera and optical component makers.

For instance, Huawei Technologies Co has partnered with Leica Camera AG, a German manufacturer of premium cameras and sport optics products, for better camera experience.

Oppo, a smartphone maker in China, is also betting big on strong camera capabilities to attract more consumers, especially the young, through its cooperation with Sony for the co-development of its smartphone with a high-end lens.

According to a report from Counterpoint, a market research provider, growth of smartphone shipments in China turned positive in the first quarter, growing 36 percent compared to last year's COVID-impacted first quarter to reach 90.7 million units.

Counterpoint Senior Analyst Yang Wang said that powered by a new generation of 5G chipsets, phones come with better imaging, display, connectivity and charging standards across the board. "Vivo's strategic partnership with Zeiss and the launch of its X60 series flagship in December helped enhance its brand image ahead of the first quarter."

Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 天天影视综合网色综合国产 | 九九九热在线精品免费全部 | 久久久久国产精品 | 午夜欧美性欧美 | 国产成人精品视频 | 九九色综合 | 欧美另类视频一区二区三区 | 一区二区国产在线播放 | 九九热视频在线观看 | 性XXXX18精品A片一区二区 | jizzjizzjizz欧美 | 免费精品视频在线 | 欧美黄色片一级 | 热re66久久精品国产99re | 亚洲欧美一区二区三区在线 | 亚洲免费网 | 国产 在线 | 日韩 | 天堂在线观看中文字幕 | 51国产视频 | 波多野结衣手机在线播放 | 一级黄色淫片 | 国产精品久久久久久52AVAV | 欧美成人精品 | 精品美女在线观看视频在线观看 | 欧美视频第二页 | 精品国产一区二区三区免费 | 日本免费不卡在线一区二区三区 | 毛片1毛片2毛片3毛片4 | 成人一区二区三区在线 | 婷婷色在线 | 美女扒开内裤让男人桶 | 丁香亚洲 | 亚洲一区二区免费视频 | 日韩毛片网 | 精品国产一区二区三区免费 | 欧美最猛性xxxxx亚洲精品 | www.欧美com | 久久人人爽人人爽 | 色悠久久久久综合欧美99 | 国产免费中文字幕 | 男女啪啪免费观看无遮挡动态图片 |