Zhang Dexiang, vice-chairman of the China Literature and Art Critics Association, said the show has accurately reflected the societal environments of the post-1990 generation, demonstrating how they are influenced by the prevailing popular cultures of that time, such as K-pop and computer games, while also yearning for and striving toward their dreams.

Dai Qing, a professor at the Academy of Drama and Film of the Communication University of China, said that despite the domestic market producing many youth-themed dramas, Love Endures has distinguished itself with a nonlinear narrative that intertwines two timelines, focusing on the characters at 17 and 30 years old respectively.

Zhong Chengxiang, a veteran researcher at the China Central Institute for Culture and History, described the drama as a mirror that can assist the post-1990 generation in recognizing their own joys, sorrows, aspirations, and challenges.

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