Apple topped the list of the most popular gift brands among rich Chinese men, followed by LV and Gucci, according to the Hurun Report Chinese Luxury Consumer Survey 2016 released by the Hurun Research Institute.

The report, which has been carried out for over a decade, was based upon a survey of 458 millionaires with a personal wealth of at least 10 million yuan ($1.52 million).

Here are the top 10 brands that rich Chinese men prefer when it comes to gifts:

No 10 Bulgari (1.4 percent male respondents' gift choice)

Bulgari Chief Executive Officer Jean-Christophe Babin points at a photographer during the Bulgari 130th anniversary party in Tokyo May 29, 2014.[Photo/Agencies]