日韩精品久久一区二区三区_亚洲色图p_亚洲综合在线最大成人_国产中出在线观看_日韩免费_亚洲综合在线一区

您現(xiàn)在的位置: > Language Tips > Survival English > Business English  
 





 
匯豐商務(wù)英語寫作教程(24)
[ 2007-06-13 10:56 ]

在前兩節(jié)中,我們學(xué)習(xí)了 How To Be Polite How To Be Positive,今天我們來學(xué)習(xí) How To Be Personal,這會讓你的商務(wù)信函看起來更有親和力,更容易被人接受。

 

Being Courteous: How To Be Personal 

 

You have learned how to write polite and positive sentences. However, a third "P" - be personal - is also important.

Read the letter below. Does it seem personal to you?

 

If you were Rachel Harrison, the customer who received this letter, how would you feel?

 

12 May 200X

Ms Rachel Harrison

34 Smythe Court

Westfield

 

Dear Madam

 

Reference is made to your letter of 1 May regarding the status of the application for a Privilege Card.

 

The Bank has checked the relevant records. The application was received, but the cheque was not enclosed.

 

Be advised that the cheque must be received before the Privilege Card can be sent.

 

Yours faithfully

 

S Martin

Personal Relationship Manager

 

Good customer relations...

...need a personal touch.

 

But how can your writing have a personal touch?

 

Look at the letter again. Think about how you could rewrite some of the sentences to make them more personal.

 

You can do at least three things to make this letter more personal.

 

USE PERSONAL PRONOUNS

 

The letter has only one personal pronoun.

 

However, when you speak to people, you often use words like "you", "I" and "we". If you also use these personal pronouns when you write, your sentences will sound more personal.

 

Look at the sentence below. How can you make it more personal?

 

"The Bank appreciates a prompt reply."

 

Remember, "the Bank" is made up of people, and you want a reply from a person:

 

"We would appreciate it if you could reply promptly."

 

In addition to using personal pronouns, you can use a person's name when writing.

 

USE PEOPLE'S NAMES 

 

Do you remember the impersonal letter to Rachel Harrison? In that letter, the writer didn't use the customer's name... except in the address.

 

When you speak with customers, you usually use their names. So, if you use a customer's name when writing, your letter will sound more personal.

 

If you were writing a letter to John Carter, how would you begin?

 

You wouldn't write "Dear Sir", would you? You would write "Dear Mr Carter" or even "Dear John", if you knew him well.

 

Everyone likes to hear or read their own name. So, sometimes, you can even use a person's name in the body of the letter.

 

For example, you could write

 

"May I suggest, John, that you..."

"John, since you are a valued customer, I would like to..."

 

However, you probably would not use a person's name more than once in the letter.

 

You will write more personal memos, letters and e-mails if you use personal pronouns and personal names. You should also use the active voice of the verb.

 

USE ACTIVE VOICE OF THE VERB 

 

When you use the active voice of the verb, you emphasise the person doing the action (the "doer").

 

Using the passive voice emphasises the action and often does not mention the "doer". So, it sounds impersonal.

 

Look at the sentence below. How can you change this sentence to make it sound more personal?

 

"Please be assured that the application will be processed quickly."

 

Suggested revision:

 

"We assure you that we will process your application quickly."

 

If you'd like to review how to use the active and passive voice of the verb, go to Chapter 5.

 

You can practise writing personal sentences in the exercise below.

 

The following sentences are quite impersonal. Revise the sentences to make them more personal.

 

The Bank acknowledges receipt of the letter dated 10 May.

 

The Premier card can be used worldwide.

 

The proposal you made is acceptable to us.

 

Suggested revisions:

 

We received your letter of 10 May. / Thank you for your letter of 10 May.

 

You can use your Premier card worldwide.

 

We accept your proposal.

 

下一次我們將講述四個P 中的最后一個——How To Be Professional,敬請關(guān)注。

 

(來源:中國物流論壇 實習(xí)生江巍 英語點津 Annabel 編輯)

 

我要學(xué)習(xí)更多商務(wù)英語

 
 
相關(guān)文章 Related Stories
 
匯豐商務(wù)英語寫作教程(23) 匯豐商務(wù)英語寫作教程(22)
匯豐商務(wù)英語寫作教程(21) 匯豐銀行商務(wù)寫作教程(20)
匯豐銀行商務(wù)寫作教程(19) 匯豐銀行商務(wù)寫作教程(18)
匯豐銀行商務(wù)寫作教程(17) 匯豐銀行商務(wù)寫作教程(16)
匯豐銀行商務(wù)寫作教程(15) 匯豐銀行商務(wù)寫作教程(14)
         
 
 
 
 
 
         

 

 

 
 

48小時內(nèi)最熱門

     

本頻道最新推薦

     
  會展登記(2)
  “算算看”怎么說
  Get through 渡過難關(guān)
  會展登記(1)
  匯豐商務(wù)英語寫作教程(23)

論壇熱貼

     
  學(xué)外語的五大忌諱
  strong finish?
  Boys will be boys!
  spam bots
  “窮人的孩子早當家”怎么說
  “讀圖時代”怎么說






主站蜘蛛池模板: av日韩在线免费观看 | 日韩在线精品 | 麻豆专区一区二区三区四区五区 | 色婷婷综合网 | 九九久久精品视频 | 色午夜在线 | 国产精品一区视频 | 欧美第四页| 亚洲国产精品日韩高清秒播 | 天天噜日日噜夜夜噜 | 日本欧美黄色 | 伊人久久综合 | 欧美一区二区三区大片 | 夜夜夜操操操 | 日韩欧美国产精品 | 一区二区精品在线 | 三级视频网站 | 无遮挡一级毛片私人影院 | 一区二区中文字幕 | a欧美| 国产精品久久久久久亚洲色 | 青草九九 | 亚洲人人| 日韩伦理电影免费观看 | 又黄又爽的网站 | 91视频8mav| 少年班江依琳 | 亚洲a级在线观看 | 欧美偷拍自拍视频 | 欧美日韩亚洲国产 | 日本福利在线观看 | 欧美精品国产一区二区三区 | 久久久久成人免费 | 免费视频爱爱太爽了 | 欧美日韩精品一区三区 | 成人免费久久精品国产片久久影院 | 亚洲国产系列 | 狠狠色欧美亚洲狠狠色五 | 一区国产精品 | 鲁丝片一区二区三区免费 | 成人久久久久爱 |