Episode 31: Sign on the dotted line! 簽約！

It's time for Anna to develop Tip Top Trading's European marketing strategy but where should she begin? Her boss, Paul, doesn't have a clue so it's down to Anna to work out what to do. Listen in to find out what her plan is.

Glossary 詞匯

This week's programme focuses on what to say when you need to develop a strategy for your business.

Phrases from the programme 節(jié)目中出現(xiàn)的短語(yǔ)：

We've got to compete on price 我們要在價(jià)格上有競(jìng)爭(zhēng)力。

We need to price the rivals out of the market.

我們要以價(jià)格來(lái)?yè)魯「?jìng)爭(zhēng)對(duì)手，讓他們無(wú)法在市場(chǎng)上繼續(xù)下去。

We need to corner the market 我們要壟斷市場(chǎng)。

We need to build good relationships with our customers.

我們需要和客戶建立良好的合作關(guān)系。