Dwight Howard, starting center of Houston Rockets, receives a banner from a Chinese fan during a signing ceremony with Peak Sports in Beijing, Sept 7. Peak and Howard have agreed to a multi-year endorsement deal.[Photo provided to chinadaily.com.cn]

Dwight Howard (2nd, right) and Xu Zhihua (3rd, right) talk about their ideas on the first generation of Howard's Peak signature sneaker. Peak has designed two versions of his shoes, and will invite fans to design a third. Howard and his team will pick their favorite from them. [Photo provided to chinadaily.com.cn]