日韩精品久久一区二区三区_亚洲色图p_亚洲综合在线最大成人_国产中出在线观看_日韩免费_亚洲综合在线一区

Global EditionASIA 中文雙語Fran?ais
China
Home / China / Society

Blind boxes packing thrills for amateur archaeologists

By YE ZIZHEN | CHINA DAILY | Updated: 2021-04-06 09:11
Share
Share - WeChat
A visitor shops for blind boxes that might contain archaeological souvenirs at the Henan Museum in December. YUAN YUEMING/XINHUA

Earth-covered museum souvenirs carry charms of expectation and nostalgia

Type "archaeology blind box" into Sina Weibo, China's biggest social media platform, and videos and pictures of "lucky digs" pop up, along with some less lucky examples.

Blind boxes are becoming increasingly popular online, with internet users sharing their experiences of opening them.

A blind box from the Henan Museum in Zhengzhou gives users instructions on how to play, along with a small shovel and a clod of earth.

If you sprinkle water on the earth and then shovel it, you might find bronze ware, pottery, jade or oracle bones-all replicas of ancient archaeological artifacts excavated in Henan.

You might also come up empty, with nothing but dirt.

"My arms feel sore after digging for more than an hour," one Weibo user said in a post. The more skilled "archaeologists", however, only need about 30 minutes to test their luck.

The boxes, designed and produced by the museum, can be purchased both offline and on the museum's web store. More than 120,000 were sold between December and February, said Song Hua, director of the museum's cultural and creative department.

They sell for 40 to 90 yuan ($6 to $14). More than 100 types of objects can be found, including 12 zodiac bronze stamps, bronze mirrors and arrows, but the most sought after prizes are silver or golden cats.

"Blind boxes have been produced since September 2019. But we didn't open the online shop until April last year," Song said. "The sales volume has soared since December. In our online shop, they sold out in seconds. We had to ask the factory to produce more."

In 2016, the Ministry of Culture and Tourism, together with other departments, encouraged museums to develop cultural and creative products based on their collections and resources. The goal was not only to meet increasing public demand but also to enhance the influence of museums.

"When we design a blind box, we want people to experience the excavation process of archaeologists. That is why some of the boxes are empty," Song said.

That is the charm of a blind box: It's unknown and full of expectation.

"I lost my patience with the brush and earth, and washed the bronze badge with water. I am not a qualified archaeologist," another Weibo user posted woefully.

Henan province is home to four of China's eight ancient capitals: Luoyang, Kaifeng, Anyang and Zhengzhou.

"When we design a blind box, it is filled with earth from Beimang Mountain in Luoyang, where many emperors and famous figures in Chinese history were buried," Song said. "We hope the products will also give people a sense of nostalgia."

Other museums are coming up with their own ideas. Known for its exquisite bronze ware and pottery collection, the Shaanxi History Museum in Xi'an, for instance, came up with bronze ware blind boxes that could contain one of eight mythical creatures.

"The product is a carrier, and we use it to let the museum walk into people's everyday lives, to break the barrier of space and time," said Li Boya, deputy director of its cultural industry department.

Museums are teaming up with universities to dig up more elements for product designers and developing their own intellectual property. Meanwhile, the products are becoming more diversified.

"We are now working on a series of products for consumers to experience the work of restoring cultural relics," Song said.

"The ultimate goal is not profit for the museum but societal influence. We want people to know what archaeology is, what museum people do. We also want them to show respect for history and traditional culture."

Shan Juan in Xi'an and Shi Baoyin in Zhengzhou contributed to this story.

 

Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
主站蜘蛛池模板: 成人午夜视频网站 | 欧美视频第二页 | 色久影院 | 久久亚洲一级α片 | 国产欧美日韩在线不卡第一页 | 三级视频在线观看 | 三级网址日本 | 美女福利视频国产免费观看 | av网站在线看 | 久久国产成人 | 色综合久久88色综合天天 | 亚洲美女亚洲精品久久久久 | 五月丁香综合啪啪成人小说 | 日本黄色大片免费 | 91玖玖| 亚洲最黄网站 | 日韩视频在线播放 | 日本高清在线观看视频www | 一区二区三区在线 | 天天干天天摸 | 成人啪啪97丁香 | 欧美全黄 | 99中文在线 | 色老师| 国产乳摇福利视频在线观看 | 久久第四色| 国产熟妇久久777777 | 在线中文一区 | 国产成人手机在线好好热 | 成人久久18免费游戏网站 | 国产大尺度吃奶无遮无挡网 | 精品国产一区二区三区久久影院 | 国产精品成人观看视频国产 | 久久久青草 | 91成人在线网站 | 国产熟妇无码A片AAA毛片视频 | 欧美精品一区二区三区在线 | 三A级做爰片免费观看国产电影 | 久久久久久久影院 | 欧美日本中文字幕 | 青青青国产观看免费视频 |