日韩精品久久一区二区三区_亚洲色图p_亚洲综合在线最大成人_国产中出在线观看_日韩免费_亚洲综合在线一区

US EUROPE AFRICA ASIA 中文
Business / Companies

Chinese wine enters Spanish market for first time

By Emma Gonzalez (China Daily) Updated: 2016-03-19 08:51

Chinese wine enters Spanish market for first time

The stand of Changyu Pioneer Wine Co Ltd at an industry expo in Yantai, Shandong province. [JU CHUANJIANG / CHINA DAILY]

Yantai Changyu Pioneer Wine Co Ltd, one of China's largest wineries, has started selling its signature Noble Dragon brand in Spain, the first Chinese wine to hit the market.

Made with a mix of Cabernet Gernischt and Cabernet Sauvignon grapes, it will retail for 10 euros ($11.3). The wine will be available in large food stores and restaurants across the country.

Changyu, based in Yantai, Shandong province, has been actively looking at expanding its market presence in Europe with the purchase of local players and their distribution channels.

Last December, it completed the acquisition of a majority stake in Spanish wine company Marques del Atrio for an undisclosed amount.

Changyu currently sells Noble Dragon in about 3,000 supermarkets across Europe, a number that the company expects to increase with the help of the distribution channels of the Spanish winery.

"It is a great opportunity for us to introduce this wine in Spain, where there are currently 300,000 Chinese residents and many restaurants specialized in Asian cuisine", explained Jesus Rivero, chief executive at Marques del Atrio.

The company, with over a hundred years of history, has a very strong distribution system in Europe and has cooperation agreements with several large European supermarket chains such as France's Carrefour SA and Britain's Tesco PLC to sell its products.

Changyu, which makes over 90 percent of its sales in the domestic market, wants to increase overseas sales of its Chinese and international brands to 30 percent by 2020, General Manager Sun Jian told Reuters during the Noble Dragon launch in Madrid.

Manuel Sanchez Monasterio, member of the ESADE China Europe Club, an association of Chinese companies investing in Europe promoted by Spanish business school ESADE, says he expects similar cross-selling strategies like this to happen in the future.

"It makes sense that Spanish distributors are introducing Chinese food products to cover specific market segments", added Senchez.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 丝袜捆绑调教视频免费区 | www.午夜剧场| 久久久久亚洲精品影视 | 国产成人亚洲综合a∨婷婷 91亚洲精品一区二区福利 | 国产精品99在线观看 | 色女生影院| 国产浮力第一页 | 午夜电影合集 | 欧美日韩国产一区二区三区不卡 | 日本不卡一区二区三区在线观看 | 91精品久久久久久久久网影视 | 5278.cc| 日本黄色大片免费看 | 精品欧美乱码久久久久久1区2区 | 国产精品亚洲一区 | 麻豆changesxxx国产 | aⅴ在线免费观看 | 国产一三区A片在线播放 | 最新亚洲国产有精品 | 欧洲精品一区 | 日韩欧美国产一区二区 | 香蕉久草| 国产成人自拍视频在线观看 | 国产精选一区二区 | 色播视频在线播放 | 大开眼界 无删减 | 男人的午夜影院 | 日夜啪啪| 国产精品久久久久久久久久大牛 | 日日摸夜夜摸狠狠摸日日碰夜夜做 | 久久精品久久久久电影 | 天天亚洲| 久久亚洲国产成人亚 | 国产精品综合色区在线观看 | 综合久久久久 | 国产免费小视频 | 日本三级一区 | 亚洲精品日本高清中文字幕 | 五月婷婷激情 | 成人99 | 欧美人成网站 |